Safe Sea Jellyfish Lotion Coming to an End?
March 16, 2008 General Commentary No CommentsSince 2001, Dive Sports has been a proud retailer of the Safe Sea Jellyfish Sting protective lotion. This is an amazing product and has protected millions of divers and ocean-lovers from the painful sting of jellyfish, sea nettles, and other stinging ocean organisms. There is no other product like it on the market and the folks at Nidaria, Inc. created a really nice product.
When we opened our online store, of course we put the Safe Sea lotion up as one of our very first products. We have grown to become one of the major retailers of this product in the United States; filling orders for dozens of bottles each week. During the time that we have acted as a retailer for this product, we have seen several North American distributors come and go…but we have always been able to maintain a good supply at a price that satisfied the market.
On Monday of this past week, we phoned Teeka Tan, the North American distributor, to place an order for approximately 50 cases of the product. I was stunned when I was told that they would no longer be distributing Safe Sea. Apparently, the manufacturer, located in Israel, is somewhat difficult to deal with and the buys for the North American distributor are gigantic. Teeka Tan feels it is no longer economically feasible to handle this product. That is really bad news for DiveSports.com and especially bad news for our army of faithful customers. Unless someone steps in and takes the helm with this product, we have no source of supply. We are already out of the popular SPF 30 version, and our supply is running short on other protection varieties. As much as I dismay in saying this, it appears that Safe Sea is no more.
Maybe we will be lucky and someone will step in and sign a suitable contract with Nidaria for this product. DiveSports.com and hundreds of other loyal retailers will happily provide the orders and the consumers, who have come to rely on this product for ocean protection, will make sure that the sales are there. Anyone interested in becoming the North American distributor for Safe Sea?
Phil Ellis








