We have been hard at work designing our new web 2.0 site for www.divesports.com.  Our old website was a collection of static web pages (thousands of them) linked together with a SalesCart shopping cart installed.  When we launched that site in 2003, we were quite excited to immediately start seeing orders.  That old site has worked well for us over the past 4 years, but it is clearly the right time to launch a more detail-rich managed content system.

We began the site design in September of this year and feel pretty confident that it will be ready for launch sometime in January of 2008.  We choose one of the most popular ecommerce software providors in the world, Volusion.  Our new Volusion site will finally give us an opportunity to talk WITH our customers instead of talking TO them.  Our new software will feature Instant Help one-on-one chat capability.  This will allow us to have detailed direct chat conversations about products and service directly through the web browser.  Our customers will also be able to offer direct-publication reviews of all products offered for sale on the site.  This should allow potential buyers to get product feature reviews directly from real users.

I will continue to add additional information about our site design process on this blog.  The closer we get to launch, the more I will be able to tell.  Thanks for reading.

Phil Ellis

Discount Scuba Equipment with Full Factory Warranty